As the Ontario sports betting market becomes increasingly crowded in the near future, ToonieBet is betting that aligning more closely with the preferences of the province's varied betting community through tailored promotions and loyalty rewards will give it a competitive advantage.
ToonieBet, the leading online igaming platform by Soft2Bet in Ontario, has officially released its sportsbook on both the Apple App Store and Google Play Store.
"As Soft2Bet continues our rapid growth, we are excited to provide Ontario players with access to ToonieBet’s sportsbook which is now available on the Apple App and Google Play Store, offering seamless access to a customised experience tailored for the province’s passionate gaming community,” said Yoel Zuckerberg, Soft2Bet’s Chief Product Officer.
In a release, the company mentioned the sportsbook utilizes official data sources to provide players with the most precise and current information on domestic and global sports events.
The platform includes live streaming along with real-time analytics, allowing bettors to make educated choices as events progress.
Last month, ToonieBet revealed a collaboration with the Ottawa Senators, establishing the igaming platform as the Official Online Casino Partner of the NHL franchise.
At present, 33 types of sports betting are available from licensed operators in Ontario. As per the newly published data for the fiscal year 2024/25, Ontario recorded total wagers of CAD $11.4 billion (a 17% increase from the previous year) for betting (which encompasses sports betting, esports, proposition, novelty bets, and exchange betting), with betting revenue reaching CAD $724 million (a 23% rise).
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